ACURA BRAND FILM

If you market cars for a living, you know how difficult it can be to get all of a brand’s models together (not to mention the right trim level, rims, colors and so on) for a shoot.  Synchrony’s CG team makes this not only painless but relatively easy. We recently produced a video exploration of entire Acura model line – including exacting, detail-rich close-ups of each model’s features – and it’s almost entirely composed of CG renderings and virtual cinematography. Think you can tell which shots are real and which are computer generated? Nope, you can’t.